Jorge Briceño

A Bilingual Professional Specializing in Instructional Design & Technology.

Bridging the gap between complex knowledge and clear communication to create impactful learning.

My Services

AI-Enhanced Instructional Design

With a doctorate in instructional design, I specialize in transforming complex knowledge into clear, effective, and engaging learning experiences. My expertise extends beyond theory to hands-on development, where I apply proven instructional design models to analyze learning needs, design compelling curriculum, and develop interactive materials.

I am a master of industry-standard eLearning authoring suites, specializing in Articulate Storyline 360/3 and Adobe Captivate. My expertise extends to the full Adobe Creative Cloud (Animate, Premiere Pro, After Effects) plus Camtasia and Audacity, allowing me to build custom, high-fidelity interactive assets that standard Storyline templates cannot achieve. By combining Storyline’s variables and triggers with my background in software engineering, I create complex, data-driven learning experiences that are both scalable and pedagogically sound. Using advance AI platforms like VideoExpress, Canva and Artistly allows me to create high-quality, professional learning content with remarkable efficiency.

My instructional design practice is grounded in evidence-based models such as ADDIE and Bloom’s Taxonomy, ensuring that every learning experience is structured, measurable, and aligned with learner outcomes.

My technical background in software and IT provides a unique advantage, enabling me to bridge the gap between pedagogy and technology to create elegant, well-structured educational solutions. Whether I’m developing an online course, a user guide, or an AI-enhanced learning asset, my goal is always to make the content not just understandable, but truly impactful for the learner.

Technical Writing

I specialize in translating intricate knowledge into clear and compelling content across many fields. My expertise extends beyond just writing; I have a proven ability to distill technical details and academic concepts into structured, informative material. My expertise includes a deep understanding of the tools and workflows that power modern content creation. From managing version-controlled documentation to implementing structured content strategies, I ensure your technical information is not only accurate and easy to understand but also efficiently maintained and scalable.

Technical Project Execution & Software Development

My Role as a Founder and Operator: I apply my background in software and electronics engineering to solve complex business challenges with elegant technological solutions. My experience as a company owner means I manage the complete development lifecycle: from translating high-level user needs into scheduled deliverables (inception) to implementing rigorous quality assurance (QA/QC) protocols, ensuring projects are delivered efficiently and to the highest standards. My skills extend from building and maintaining applications with languages like JavaScript, C# and C++ to leveraging modern AI tools to accelerate development. My technical expertise allows me to bridge the gap between user needs and technical requirements, creating functional and reliable applications.

Test Automation Case Study

Case Study: Streamlining Medical Device Manufacturing

Challenge: A leading medical equipment manufacturer, with two plants operating at a three-shift capacity, needed to optimize production and improve operational efficiency. The reliance on manual testing was creating a bottleneck, hindering throughput and limiting the company’s ability to introduce new products.

My Role: As the on-call engineer for both the U.S. and Latin American manufacturing plants, I was tasked with ensuring the operational continuity of all test equipment. I initiated a comprehensive study to identify opportunities for improvement and was given the full authority to design and implement a new, automated testing system. I was the lead in this initiative, responsible for both the software and hardware design, and the overall project execution. Additionally, I led training for the newly implemented systems in both English and Spanish to ensure a seamless transition for the global teams.

The Solution: I designed and constructed a custom test automation system that fully replaced the manual testing process. The solution leveraged C++ to create a robust software framework, using the IEEE-488 protocol to seamlessly interface with test measurement equipment like rack-mounted test equipment like digital volt meters, power supplies, and spectroradiometers. This innovative system included proprietary algorithms, developed using the Eureka mathematical program, which preceded the modern industry standard Mathcad, to automate complex calculations and optimize the entire testing cycle.

The Results:

  • Significantly Increased Efficiency: The new system allowed each plant to reduce its operations from three shifts to just one, dramatically cutting labor costs and improving overall productivity.
  • Enhanced Product Quality: By eliminating human error, the automated system ensured consistent and reliable quality control for all pulse oximeter production.
  • Maximized Production: The software and hardware optimizations directly contributed to a nearly 100% increase in LED production, freeing up valuable resources for new product development.

This project was a success and, in recognition of my contribution, I was awarded the President’s Award for making the single biggest impact on the company. It serves as a powerful testament to my ability to deliver scalable, impactful, and technologically advanced solutions.

Professional Distinctions

Front book cover image of Instructional Design in the Age of AI.

Published Author

My book on instructional design and artificial intelligence is a testament to my thought leadership in modern pedagogy and technical synthesis. It demonstrates my ability to bridge doctoral‑level research with emerging technological trends, distilling the complexities of AI into a clear, compelling narrative. This project showcases my talent for providing future‑focused strategies that empower educators, designers, and organizations in a rapidly evolving global market.

Guest Speaker

My experience as a guest speaker at conferences in both English and Spanish highlights my ability to command a room and connect with diverse audiences. These engagements showcase my skill in breaking down complex topics into compelling presentations, proving expertise in public speaking, bilingual communication, and subject‑matter mastery across disciplines.

Eloquent Communicator

Securing second place in the national Voice of Democracy contest is a powerful demonstration of my persuasive writing and public speaking skills. This achievement highlights my ability to craft a clear, impactful narratives and deliver them with confidence, proving that my communication skills are both technically sound and emotionally resonant.

Academic Works

My doctoral dissertation on Augmented Reality is a comprehensive manuscript that demonstrates my expertise in advanced academic research and professional writing. This work highlights my ability to conduct rigorous inquiry, synthesize complex information, and present findings in a structured, long-form document. It is a powerful testament to my dedication to scholarly excellence and my ability to contribute new knowledge to a rapidly evolving field.

Ready to Collaborate?

Whether you need to simplify complex technical manuals, create engaging multimedia educational content, or connect with a Spanish-speaking audience, I have the expertise to help you succeed.